Noru is a venture studio in NYC. We partner with founders, innovators, and investors to co-create new companies and reimagine existing brands and businesses. We believe in re-thinking the wheel, and that building a startup is all about sparking and maintaining momentum. Our approach blends high-performance leadership coaching, research, and hands-on expertise in product and go-to-market. Where others might see problems, we see possibilities. Our mission is to enrich the company creation ecosystem - supporting the formation of conscious products, companies, cultivating a new wave of corporate culture that redefines the definition of work.